Part 1 - Background Information
Part 2 - Business Information for A2P Approval (So You Can Text)
The information below will not be posted on your website. We need this information to ensure that your tracking, texting, and phone number are correctly set up and forwarded to your desired location, as well as to get approved for A2P Compliance. Without this information, we will not be able to get your phone number approved for texting.
To optimize your website’s functionality and compliance, we need specific details to set up various tracking and communication features. A2P (Application-to-Person) Compliance is a regulation that ensures your text messages are delivered efficiently and legally. Providing the necessary information allows us to configure your phone number to meet these compliance standards, ensuring smooth operation and communication with your clients.
Part 3 - Name and Look & Feel
(1) Choosing the right name for your custom home building business is crucial for attracting clients. We recommend using your personal name—either first or last—in your business name. Custom home clients prefer a personal touch and typically don't want a typical spec builder or a large company handling their custom home. Names like "Reagan Homes" convey a personal connection and trustworthiness.
Why Personal Names and "Homes" Work:
Personal Connection: A study by the Harvard Business Review found that clients are more likely to trust and engage with businesses that present a personal touch. Using your name helps build this trust.
Brand Recall: Research from Inc.com shows that personalized marketing increases brand recall and customer loyalty.
Specificity: Including the word "Homes" signifies residential construction, which differentiates your business from commercial construction firms. This clarity helps attract the right clients.
Naming Recommendations:
First/Last Name Homes: e.g., Reagan Homes
First/Last Name Custom Homes: e.g., Reagan Custom Homes
First/Last Name Design & Build: e.g., Reagan Design & Build
First/Last Name Builders: e.g., Reagan Builders
Domain Name Matching:
Ensure that your business name matches your domain name for consistency. Consistency is vital for branding and client recognition. If your desired name with "Homes" is already taken as a domain, consider the alternatives listed above.
Practical Tips:
Keep It Simple: A study by the University of California found that simple and straightforward names are easier for clients to remember.
Think Long-Term: Your business name should be future-proof and flexible enough to grow with your business.
Don't overthink: Go with your gut instinct. If you want additional help figuring out the name, put "help" below.
(2)We can help you figure out what name is best. Typically, we recommend names like - ReaganHomes.com, ReaganDesignBuild.com, ReaganDesignAndBuild.com or ReaganCustomHomes.com.
If your existing domain name is something like ReaganConstruction.com or ReaganRemodeling or something similar we do NOT recommend using this name because the website for your custom homes and land development should scream "I am a custom home builder." This is also why we suggest having a separate site dedicated to your custom homes division if you offer other services.
(3)Linking or embedding your social media profiles on your website increases engagement and provides additional ways for potential clients to connect with you. Including social media links boosts your online presence and improves communication with your audience. Please specify if you prefer just an icon link in the footer, embedding a feed within the website that updates automatically, or both.
(4)Based on focus groups, research, and data, we have found that the oval logo with the door knocker of Reagan Homes in blue and white is the most trustworthy. Many of our Wealthy Builder members use the Reagan Homes look and feel because it works well in markets all over the country.
Below are samples of (A) - Adopting the Reagan Homes colors and look & feel (recommended)
Below are samples of (B) - Use your existing logo & colors as is
Below are samples of (C) - Create a Reagan Homes version of your existing logo using your existing colors
Part 4 - Email/Calendar
(5) To ensure smooth scheduling and integration with our CRM, your email setup is crucial. We require either Outlook365 or G-Suite, as well as Zoom for meetings. Real-time scheduling of initial phone or Zoom calls is essential for potential custom home clients.
If you’re not using Outlook365, we recommend G-Suite, which is $6/month per email account. We can assist with the G-Suite setup. Thank you for providing this information. It will help us set up your scheduling efficiently and avoid conflicts.
(6) Scheduling Availability:
Specify the hours you want to allow potential clients to schedule initial calls.
We recommend availability outside normal business hours, including weekends, to accommodate working clients. Suggested hours are:
Monday to Thursday: 8 am to 7 pm
Friday to Sunday: 8 am to 2 pm
By using G-Suite, any functions or appointments during these hours will prevent double bookings.
Part 5 - Reviews
Part 6 - More Trust Building Assets
To position yourself as the go-to custom home builder in your local area, we need to showcase your credentials and achievements. Providing the following assets will help build trust and credibility with potential clients:
Relevant Organizations: List any organizations you are a member of (e.g., BBB, Builders Association).
Manufacturers’ Logos: Check off the major manufacturers’ logos you want to include on your site to enhance credibility (leave unchecked if not applicable).
Awards: List any relevant awards you have won.
Project Photos: Submit photos of your completed projects.
These assets demonstrate your professionalism and expertise.
However, if you don’t have awards, associations, or photos, don’t worry. We have a core set of high-quality photos that will ensure your website looks professional and credible as you get started.
Providing this information will help us create a powerful and trustworthy online presence for your business.
I agree to the terms & conditions and privacy policy provided by the company. By providing my phone number, I agree to receive text messages from the business.
Thank you for taking the time to fill out this form. We look forward to helping you create a powerful online presence that works for you 24/7, representing you as the go-to custom home builder in your local market.